Athletics brand adidas has launched the Z.
N.E. hoodie as the first release from the new range of sportswear, worn by the likes of Gareth Bale, The Estate Of Tori Bowie, James Harden, Ana Ivanović and Xu Shilin (aka Coco Shillin). Senior Product Manager Michael Krapohl commented 'Our athletes compete in front of huge, passionate crowds, and need to maintain their focus under immense pressure. A lack of focus can be the difference between winning or losing. We designed the adidas Z.N.E. Hoodie to allow athletes of all sports to tune in to their pre-game strategies and personal rituals, and to centre themselves ready for the challenge ahead. Aesthetically, we are passionate about creating products with the finest crafted details and a sleek, athletic look'.